Tanlines Optional

Tanlines Optional

Glow into Success with Your Own Luxurious Spray Tan Studio
Join the Billion Dollar Sunless Industry

Join a Business that is Elevating the Custom Sunless Tan Experience

Tanlines Optional uses only the highest grade formulation of spray tan solutions on the market, for a natural, bronzy glow. We are leading South Florida in the million dollar spray tan industry — a market expected to grow 4.5% by 2030. Led by our founder, Glow CEO Lauren Malta, we have established seamless, easy-to-use processes, created a recognizable and trademarked brand, and built an ever-expanding clientele, some that have been with us for 9+ years.

A Glowing Business Formula: Tanlines Optional has uncovered the secrets to long-term sunless tanning success, giving you a proven, repeatable model with glowing results for you, your tanbassadors and your clients.

Rewarding, Fulfilling + Fun: Our clients, or Glow Getters as we love to call them, quickly become so much more than just clients as we share life’s big and small moments and everything in between. They make such a fun work environment for us, they become raving fans (doing a large portion of our marketing for us), and we become their biggest cheerleaders. It’s a win-win for all of us! As a franchisee, you will experience the thrill and pride of business ownership while giving your clients confidence with a healthy, damage-free tan!

Learn from the Glow CEO Firsthand: Founder and CEO Lauren Malta is a knowledgeable and always ready-to-help resource for all our franchisees, from inception and through all the ups and downs as you build your empire of glow! She is double master certified, with additional certifications in colorology + contouring and has completed the Tony Robbins 5 Day Business Mastery In-Person Intensive. She has a heart and drive to take all that she has learned from starting out of her guest bedroom 10 years ago to fast track you to the financial success and pride o ownership of your very own Tanlines Optional.

Strong ROI Potential: Our business model is designed with long-term and lasting profitability in mind. We are focus on minimizing your expenses with our long-standing vendor relationships, while maximizing your profits with client packages and our membership based structure.

Your Future Deserves a Customized Glow Up

Without the damaging UV rays or toxic chemicals, Tanlines Optional has turned spray tanning into next-level luxury from our ultra chic studio. Our team works from a core philosophy that there is no “one size fits all” tanning solution. Instead, we understand that just like every skin type and undertone is unique, the reasons for a spray tan are also varying and different occasions require different looks — this is where our expertise shines! We use a handheld airbrush system with our vegan solutions and custom blending and contouring techniques, curating the perfect glow, every client, every time.

“Tanned, glowing skin is a detail that contributes to so much more – a confidence boost for the heart and soul.”
Founder Lauren Malta

Join Our Ever-Expanding Community of Glow Bosses

Our commitment to the most elevated spray tan experience for our clients governs everything we do. We are obsessed with ensuring a perfect spray tan, just as much as we want to be the best 20 minutes of their week! Our proces from when they first schedule their glow, to when we walk them to the door at the end of their service, is focused on simplicity, fun and making our clients feel extraordinary. As a franchisee, you must uphold this unwavering commitment to our customized, luxurious spray tan experience with exceptional hospitality. Our team is seeking entrepreneurs who have a passion for serving their community, pursuing personal excellence, and taking deep pride in ownership.

Franchisees who possess the following qualities are ideal Glow Bosses for Tanlines Optional:

• A servant’s heart for the most elevated and welcoming client experience
• Passion for all things sunless tanning and skin health
• Entrepreneurial spirit with some good ol’ fashioned grit

It’s Time to Invest in the Sunless Tanning Industry with Our Unwavering Support System

Our team works hard to ensure you feel confident and prepared in all phases of business ownership. We are a team of professionals from varying industries, coming together to connect our franchisees with the highest caliber support and camaraderie throughout our network. You are the Glow Boss of your location or locations (ask us about our multi-unit discounts) but are never alone in your ownership journey!

Comprehensive Initial + Ongoing Training: Every franchisee begins with our exclusive training program. Our program consists of hands-on instruction at our flagship Tanlines Optional studio, one-on-one training with our founder and CEO, and on-site training at YOUR very own Tanlines Optional location. Training also includes operational manuals, detailed instructions, repeatable systems and processes, market-specific training, and ongoing refresher training at your request.

Ongoing Marketing Support: Benefit from our proven strategies, focused community relationship management and our carefully curated branding through our website, social media, SEO and other advertising platforms. We offer targeted, customizable consumer marketing to optimize your local advertising.

Operational Support: Our team is here to provide ongoing training and support for sales, client experience, administrative, policies + procedures, market reach optimization, and more. There will also be support through vendor relations, product development, and both industry expertise and personal growth.

Location! Location! Location!: Our team is here to help you find the ideal location for your Tanline Optional studio to reach optimal growth year-after-year and become a staple of your community. We will be with you to assist with lease negotiations, lease structure and the buildout of your glow studio.

What Does it Cost to Own a Tanlines Optional?

Franchise Fee: $30k

Estimated Initial Investment: (this estimate includes the $30K franchise fee) $106k – $218k

Royalty Fee: of gross sales

Interested in owning more than one Tanlines Optional location? Ask about our multi-unit discounts!

To get started, please fill out the franchise form.