Posies Flower Truck

Posies Flower Truck

Grow a Business within the Billion Dollar Floral Industry

A Florist Franchise is Always a Good Idea

Did you know that the global market for flowers and ornamental plants is expected to reach an impressive $57.4 Billion by the end of 2024, registering a 5.85% CAGR by 2027*? At Posies Flower Truck, our mission is to passionately curate and deliver an enchanting floral experience that captivates our customers in this growing market and celebrates the beauty of simplicity. We strive to provide the highest quality single stem flowers, handpicked for their freshness and uniqueness, ensuring that each customer receives a truly distinctive bouquet. By becoming a Posies Flower Truck franchisee, you gain access to a range of benefits that can help you succeed in the blooming floral industry and to stand out from your competitors:

UNIQUE BUSINESS CONCEPT: The Posies Flower Truck concept stands out in the floral industry, offering customers a fresh and interactive flower-buying experience. Our charming vintage truck creates a memorable atmosphere that attracts attention and drives customer engagement.

ESTABLISHED BRAND AND REPUTATION: Posies Flower Truck has built a strong brand presence and a loyal customer following. As a franchisee, you will leverage the brand recognition and reputation we have developed, giving you a head start in establishing your business in the local market.

MULTIPLE PROFIT DRIVERS: This unique concept gives you a steady stream of profitable opportunities including business pop-ups, grand openings, weddings, parties, photo shoots, charity fundraisers, birthdays and more.

PROVEN BUSINESS MODEL: Our franchise system is built on a proven and successful business model. We have honed our operations, inventory management, and event strategies to optimize profitability and customer satisfaction, providing you with a blueprint for success.

QUALITY THAT STANDS OUT: Driven by our commitment to exceptional customer experiences, we go beyond simply selling flowers. We aim to create magical moments and meaningful connections, spreading joy and delight one flower at a time. Through personalized service, thoughtful recommendations, and genuine care, we leave a lasting impression on the hearts of our customers.

Leave a Lasting Impression

At Posies Flower Truck, we are passionate about delivering the simple joy and elegance of single stem flowers from the nostalgic setting of a vintage Volkswagen truck. Our mission is to spread smiles, brighten days, and create memorable moments for individuals and communities. Posies Flower Truck is not just a mobile florist; it is an experience that celebrates the beauty of simplicity and the power of thoughtful gestures.

Posies Flower Truck traces its roots back to its establishment in 2017. With a single truck serving as a mobile flower shop, Posies Flower Truck quickly garnered significant local support and marked the beginning of an extraordinary venture. In May 2021, Stephanie and David Frank took their commitment to Posies Flower Truck to new heights by becoming its proud owners. The team brought their entrepreneurial expertise and unwavering passion to fuel the brand’s growth and success. Under Stephanie and David’s guidance, Posies Flower Truck expanded its fleet, with four fully operational trucks captivating customers with their displays of single stem flowers. To support its expanding operations, Posies Flower Truck now calls a spacious 3,000 square foot warehouse in Oldsmar, Florida, its home. This warehouse serves as the central hub for flower sourcing, inventory management, and creative preparations, ensuring the freshest and most vibrant blooms for their customers.

Posies Flower Truck’s commitment to excellence and its ability to create visually captivating experiences have earned the brand recognition throughout the state of Florida. The mobile florist proudly holds a place among the top 10 most Instagrammable things in Florida. Recognizing the value of community collaboration, Posies Flower Truck has forged partnerships with esteemed local and national brands. Collaborations with City Furniture, West Elm, Rifle Paper Co., The American Cancer Society, and Kendra Scott, Design highlight the brand’s commitment to supporting meaningful causes and connecting with like-minded organizations that share a passion for community engagement.

As Posies Flower Truck continues to flourish, it remains committed to bringing joy, beauty, and inspiration to every community it serves. With Stephanie and David at the helm, the brand’s journey of growth and success continues, fueled by its unwavering dedication to quality, customer experience, and the enchanting allure of single stem flowers on wheels.

We can’t wait for you to bloom with us!

Dedicated to the Ultimate Florist Experience

Posies Flower Truck operates with an unwavering approach to high quality customer service, memorable experiences, and standout aesthetics. Our franchisees must be driven to pursue excellence in every aspect of business, from the overall feel of each experience to the finest detail of every petal. Here are other qualities we seek:

• Creative with an eye for flowers and great aesthetics
• Good with timing and schedule management
• Aligned with our company mission
• Understanding of business operations

Training and Support to Help Your Business Bloom

We want our franchise partners to thrive — that’s why we have created a robust support system to get them where they want to go.

COMPREHENSIVE TRAINING AND ONGOING OPERATIONAL SUPPORT
We provide extensive training to ensure you have the knowledge and skills to run a successful Posies Flower Truck franchise. Our training covers various aspects, including truck operations, flower care, event management, and customer service. Additionally, our dedicated support team is available to assist you as you navigate the challenges of operating your franchise.

MARKETING AND BRANDING SUPPORT
As a franchisee, you will benefit from our marketing and branding efforts. We provide marketing materials, social media guidance, and branding guidelines to help you promote your franchise and attract customers. Our collective marketing efforts drive brand awareness and customer engagement across all franchise locations.

Franchisees will gain a deep understanding of our brand aesthetic, which is a celebration of nostalgia, blending vintage charm with contemporary flair. We believe in the power of aesthetics to elevate the flower-buying experience and evoke a sense of wonder. With our carefully curated floral displays and the whimsical atmosphere of our flower truck, we invite our customers into a world of beauty, inspiration, and tranquility.

COLLABORATIVE FRANCHISE COMMUNITY
Joining the Posies Flower Truck franchise means becoming part of a supportive and collaborative community of likeminded entrepreneurs. You will have opportunities to connect with fellow franchisees, share best practices, and learn from each other’s experiences.

What Does it Cost to Own a Posies Flower Truck?

Franchise Fee: $25,000

INITIAL INVESTMENT RANGE: $99,550 to $157,500 (includes franchise fee)

Royalty Fee: 6% of gross sales

Local Advertising Fee: 1% gross sales

To get started, please fill out the franchise form.