RTOWN PIZZA

Square Pizza. Proven Acclaim. Scalable Franchise Opportunity

OWN AN AWARD-WINNING DETROIT-STYLE PIZZA CONCEPT

Pizza is an enduring American staple, and remains the most popular carryout/delivery food.

But today’s diners want more than a basic pie.

In an increasingly crowded pizza landscape, RTown offers authentic flavor differentiation, community-oriented positioning, and both national and local acclaim, the perfect franchise recipe for serious operators:

JOIN THE YELP ELITE

Recognized as one of the Yelp Top 100 U.S. Restaurants, RTown delivers built-in brand equity and media momentum, lowering investment risk through accelerated market entry.

TREND-FORWARD NICHE

Detroit-style pizza is surging, ranked the #1 trend to watch in 2026 by Pizza Today. The distinctive thick, airy crust with crispy caramelized edges stands out from more traditional competitors.

LIKE A MOM-AND-POP, BUT BETTER

Our customer- and franchise-friendly model combines the efficiency of an optimized fast casual with the creativity and heart of a true neighborhood pizza shop.

PLUG-AND-PLAY MODEL

You’ll gain access to our proven playbook, including proprietary dough/sauce recipes, streamlined operations, and community engagement tactics refined in our award-winning flagship store.

DIVERSE, DURABLE REVENUE

Dine-in, carryout, delivery, catering, private events, and merchandise create multiple potential revenue streams in a recession-resilient category.

FRANCHISE WITH A RISING PIZZA STAR.

BRING THE “SQUAREST” MEAL IN TOWN TO YOUR COMMUNITY!

WRITE THE NEXT CHAPTER OF THE R TOWN PIZZA STORY

R Town Pizza isn’t just another pizza place; it’s a passion project, a celebration of Detroit-style pizza, and a commitment to serving the best square pies.

Our story begins with a deep appreciation for the unique character of this Motor City classic: the thick, airy crust, crispy, caramelized edges, and generous toppings nestled beneath a blanket of rich, flavorful tomato sauce.

But R Town is about more than great pizza. We’re a reflection of the town where we operate and the people who make it special. That’s why we source local ingredients whenever possible, hire local artists to create the signature murals on our walls, and support local causes.

R Town is our town, and now you can make it yours.

For franchisees, we deliver a proven framework: recipes, systems, brand standards, and an unmatched authenticity that’s taken us from an idea to an awardwinning pizzeria.

We’re proud of what we’ve built, and excited to welcome new partners who are ready to write the next chapter in their own communities.

RECRUITING PARTNERS WHO SHARE OUR PASSION FOR PIZZA & COMMUNITY

R Town Pizza is seeking growth-oriented entrepreneurs who are committed to building something meaningful in their community, not just a business:

• Community-minded leader
• Business-savvy operator
• Willing to deliver a premier guest experience
• Can follow and execute proven systems
• Thrives in a fast-paced environment
• Loves handcrafted Detroit-style pizza
• Enthusiasm for the R Town Pizza brand

What this franchise is NOT:

• A hands-off investment
• A cookie-cutter pizza chain
• A closed system, an R Town franchise should reflect YOUR Town and support local causes

CRAFTED FOR QUALITY. BUILT FOR BUSINESS SUCCESS

We built out our franchise platform with the same care that we craft our pizzas. You’ll receive training, support, and ongoing partnership, empowering you to launch with the confidence of a proven system.

COMPREHENSIVE ONBOARDING

• Foundational training
• Menu/food prep protocols
• Site selection & buildout design
• Brand standards

OPERATIONAL SYSTEMS & GUIDANCE

• Operations manual
• Launch support
• Vendor relationships
• Integrated Tech
• Performance coaching

MARKETING TOOLKIT

• Digital asset library
• Social media playbook
• SEO/SEM strategies
• Local outreach

WHY THIS FRANCHISE OPPORTUNITY STANDS OUT

RTown Pizza delivers built-in brand equity from national media exposure and multiple local “best of” awards, a trending market niche, proven systems, and community-first positioning, shortening ramp-up, building strong organic growth, and reducing risk in a competitive category.

MEET THE RTOWN PIZZA TEAM

Founder Marvin Kinney turned a passion for Detroit-style pizza into one of Reno’s most celebrated dining destinations. What began as a vision to bring authentic Motor City square pies to Northern Nevada quickly resonated with consumers far beyond the local market.

Along with his partners, Jarrod and Sarah Massie, Marvin led RTown to national recognition, including a place on Yelp’s Top 100 U.S. Restaurants list, and repeated local “best of” and community choice awards.

The team’s commitment to quality and community has made it a go-to local gathering spot, and now you can bring the award-winning RTown Pizza experience to your market.

YELP TOP 100 U.S. RESTAURANTS

National recognition for standout flavor and experience.

LOCAL BEST OF AWARDS

Voted best by our amazing local community.

COMMUNITY CHOICE RECOGNITION

Celebrated for our impact, service, and connection.

To get started, fill out the franchise form.

This is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to effect the sale of a franchise will be made only if we are first in compliance with state registration requirements, or are covered by an applicable state exclusion or exemption.